Wednesday, November 07, 2007

Lame waiter words enrage Frank Bruni

He hates
  • "Enjoy"
  • "Enjoying"
  • "Pardon my reach"
  • Talking to you in the first person (plural): "Do we have any food allergies ..."
  • Talking to you in the third person: "Would madam enjoy ..."
  • "Enjoy"
  • "Perfect."
  • "Excellent choice."
  • "Enjoy"
Not the freshest story idea, but we must read Bruni faithfully, because some day he is going to lose it, in a restaurant, with the violence, and it is going to be awesome.

NY Times: Tonight, Patronizing Language. Enjoy.

Previously: You May Kiss the Chef’s Napkin Ring

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Tuesday, September 25, 2007

Bruni joins Thomas Keller pile-on

New York Times food critic Frank Bruni today questions whether Thomas Keller has stretched himself too far, lending a sympathetic ear to the Bloomberg story published yesterday.

In a blog post, Bruni reminds us that Keller has a line of "silver-plated holloware sold by Christofle," along with the frozen food, expansion restaurants and other sorts of "diversification and division of interests that arguably contradict Mr. Keller’s words and posture in the past."

He adds:
... Mr. Keller has stretched and continues to stretch...

I read the Bloomberg and Eater reports on Keller an hour after having a cup of coffee at Bouchon Bakery in the Time Warner Center, where I met an out-of-town friend for a quick breakfast. I didn’t eat, but I made a fairly thorough visual survey of the muffins, croissants and cookies — there it was! my beloved Nutter Butter! — and I could see several kitchen hands, in advance of lunchtime, making a vast quantity of sandwiches in an assembly-line fashion.

Bruni: Thomas Keller, Inc.

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Wednesday, January 24, 2007

Frank Bruni has a point


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